Sam Richardson-GerrardHow to deal with the ‘Difficult’ clientsI’ve been asked a few times about my experience with challenging clients — demanding, difficult, unclear or otherwise.4 min read·Mar 7, 2024----
Sam Richardson-GerrardA year in branding web3 distilled into a few hot takesWhat I’ve learnt from a year spent creative executions for some of the world’s biggest brands5 min read·Mar 6, 2024----
Sam Richardson-GerrardIncreasing ‘Expert’ acquisition with HeyBryanI led the team responsible for developing the product. This was a new feature exploration and implementation for HeyBryan4 min read·Feb 6, 2024----
Sam Richardson-GerrardSo what is ego, anyway?The phrase that lives under the skin of every person in the creative industry.4 min read·Feb 1, 2024----
Sam Richardson-GerrardMaking the most impact by saying nothingSometimes just listening is the best way to say something.4 min read·Jan 25, 2024----
Sam Richardson-GerrardHow being unprepared taught me how to presentThe art of taking clients along for the ride4 min read·Jan 15, 2024----
Sam Richardson-GerrardFrom Ads to Products. How a Creative Director fell in love with grey boxesIn my career journey, rooted in the world of branding and advertising, I’ve developed a genuine passion for the structural nuances of…3 min read·Jan 11, 2024----
Sam Richardson-GerrardThe Metaverse has a definition problemFor brands to succeed in the metaverse, they need to think differently6 min read·Jul 10, 2023----
Sam Richardson-GerrardRethinking Game Title sequencesGame titles are more and more akin to their movie counterparts — but should they?3 min read·Jul 5, 2021----
Sam Richardson-GerrardA manifesto, of sorts‘I just wanted to know if you had any final life advice in general, what to expect and what to do.’3 min read·May 6, 2021--2--2